The Best Instagram Spots in Tulum!

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Tulum, Mexico is one of our favorite places we’ve visited together and after you check out these Instagram-worthy spots you’ll see why! There is some sort of indescribable magic in Tulum. The pristine beaches, turquoise water, and jungle vibes make for the most beautiful photo-ops. There are so many photo opportunities in Tulum but these are our faves!

Crooked Palm Tree

📍Carretera Boca Paila Mz 3, Tulum Ruinas, 77780 Tulum, Q.R., Mexico

Step on the white sands of Hotel El Paraiso’s Playa Paraiso Beach Club and find the infamous crooked palm tree! This palm tree is a hot spot for Instagrammers so be sure to go early to get the best pic! Just look for the blue umbrellas on the beach!

🌟Tip: They require to purchase food or drinks on property to validate bike parking!

Pablo Escobar’s Mansion

📍Carretera Fed.Tulum, Av. Boca Paila km 9.5, 77780 Tulum, Q.R., Mexico
Instagram: @casamalca

Pablo Escobar’s Mansion is tucked away in Tulum’s Mayan jungle and is now known as Casa Malca, an art-filled boutique hotel! Throughout the hotel there are so many contemporary art pieces mixed with jeweled covered vintage furniture. With rooms like the chandelier room, their main bar with a funky black and white design, the colorful hammocks and tipis on the beach, and the scenic views from the rooftop tower, you won’t know where to begin!

🌟Tip: They have a minimum spend of 1000 pesos/$50 USD on food and drinks. But no worries, their drinks are delicioso!

Read more about Pablo’s mansion in our blog post here!

Azulik Tulum

📍Carretera Tulum-Boca Paila KM 5, Zona Hotelera, 77780 Tulum, Q.R., Mexico
Instagram: @azuliktulum

Speaking of jungle vibes, you have to check out this real-life treehouse Azulik! There are so many photo ops here! The hammock nets looking out into the Mayan jungle, Ik lab (their incredible art gallery), the nests above the resort with the most breathtaking views, and of course the wooden bridge that’s suspended above the treetops! We absolutely love this eco-friendly resort, check out our blog post here to read more!

🌟Tip: They also have a minimum spend of 1000 pesos/$50 USD if yu’re not a resort guest!

Kin Toh

📍Carretera Tulum-Boca Paila KM 5 , A, Zona Hotelera, 77780 Tulum, Q.R., Mexico (located at Azulik Tulum Resort)
Instagram: @kintohtulum

Walk up the winding wooden staircase to Kin Toh restaurant and you’ll step right into a jungle dream! Their restaurant is lit by little tea candles, giving the most perfect ambiance! Consider calling in for a dinner reservation for a truly unique dining experience!

🌟Tip: If you want to get the best pics, they have a champagne sunset 5:30-6:30pm where you can mingle and hang out in the nests above the jungle! Highly recommended for that perfect golden hour shot!

Mía Tulum Beach Club

📍Carretera Tulum-Boca Paila Km 7.5, Zona Hotelera, 77780 Tulum, Q.R., Mexico
Instagram: @miatulum

We spotted La Cebolla (the onion) at Mía Tulum right off the beach. With the lush palm trees and turquoise sea in the background it makes for a super cute photo! And don’t miss the entrance of the hotel, where they have an arrangement of massive dreamcatchers to add some positive vibes to your feed!😍

Nômade Tulum

📍KM 10, Carr. Cancún – Tulum, 77880 Tulum, Q.R., Mexico
Instagram: @nomadetulum @macondotulum

You can find Macondo restaurant located at the dreamy Nômade Hotel. With its colorful bohemian stylish interior, Moroccan-inspired rugs, low tables and pretty pillow cushions this restaurant is super instagrammable! And on the way in, snap a few pics or a cool boomerang at their wind chime installation next to their mediation tent!

Read more about our experience dining at Macondo here.

Matcha Mama

📍QROO 15 470 Zona Hotelera • 77780 • Tulum, Zona Hotelera, 77780 • Tulum, Q.R., Mexico 
Instagram: @matchamamatulum

Time to update your Instagram, because you won’t want to leave Matcha Mama without grabbing a fun pic on their wooden swings! This small, yet highly popular, smoothie shack might be the most Instagrammed spot in Tulum! And their smoothies are delicious too!

🌟Tip: There is only 6 swings available so go early if you want to avoid waiting. Especially if you want a pic with the 2 main swings next to the cute surfboard sign!

Raw Love

📍Carretera Tulum Boca Paila KM 7.5
Instagram: @rawlovetulum

Hidden in the jungle next to the Ahau Tulum Hotel, Raw Love may look tucked away but it’s no secret because we’re sure you’ve seen this colorful cafe and their hard to resist smoothie bowls all over social media! Dreamy smoothie bowls, colorful hammocks, dreamcatchers, and the row of pretty blue bikes before you walk in all make this place totally Insta-worthy!

Follow That Dream Sign

📍Carretera Tulum – Boca Paila,  Hotel Zone Tulum Km 8.5,  Tulum, Quintana Roo Mexico 77780 (closest address)

When in Tulum you have to get a pic with the ‘Follow That Dream’ sign! This popular sign can be found at Lolita & Lolita boutique, and the easiest way to find it is by putting in Sueños Tulum hotel in your GPS (it’s directly across the street). This sign brings in a crowd but it’s a pretty quick photo op, so it’s definitely worth the visit so that you can use that inspirational quote you’ve been holding on too!

Coco Tulum

📍Carretera Tulum Boca Paila Km 7, Tulum, Q.R., Mexico
Instagram: @cocotulum

If your Instagram feed is bright and airy, you HAVE to visit Coco Tulum and snap a pic on the swings at their beach bar! We weren’t able to make it to this one (trust us, we’re so sad about it) but it’s definitely on the list for next time!

@georgia_americano@laurareidd @leoniehanne @verbalgoldblog

I Scream Bar

📍Carretera Tulum Bocapaila | Next to Casa Jaguar
Instagram: @iscreambartulum

During the day you’ll find the cutest vibrant blue cars entangled in the jungle at the I Scream Bar. And at nighttime, this place becomes the life of the party in the middle of everything so be sure to come back for happy hour!

Papaya Playa Project

📍Km 4.5, Carretera Tulum-Boca Paila, Zona Costera Tulum, 77780 Mexico
Instagram: @papayaplayaproject

We think these photos speak for themselves! Papaya Playa Project is so Instagrammable from their dreamy decor to their private rooftop pool decks! If you’re all about the natural chic look with pops of color, you’ll absolutely fall in love with this beach club! And for bonus points, show off your moves at their Full Moon party every month on the Saturday closest to the full moon!

photo source

Grand Cenote

📍Quintana Roo 109, 77796 Tulum, Q.R., Mexico
Cost: 180 pesos|$9 USD

The Yucatan Peninsula is all about their cenotes, and if you go to Tulum without visiting the Grand Cenote were you really even there though?! Lol. The Grand Cenote is the perfect way to spend an afternoon swimming in underground caves with water so clear you see everything, like little fishes and turtles! This is a more difficult photo spot because their staff doesn’t allow professional cameras or tripods, it gets pretty crowded, and lighting can be spotty. #challengeaccepted!

Read more about the cenotes in Tulum in our blog post here!

Cenote Calavera

📍Quintana Roo 109, Tulum, Q.R., Mexico
Cost: 100 pesos|$5 USD

Cenote Calavera is only a few minutes from the Grand Cenote, which makes it really easy to do both in one day! This cenote is a little bit scary but you gotta “do it for the ‘gram”, right? You’ll definitely need a third friend or a stranger to help you get this shot. And if you’re an advanced photographer, jump in with a go-pro and take a photo from below to capture the three main holes. Since there are two small openings close to the main one, the light coming in looks like a skull, hence the name calavera! 💀

Read more about the cenotes in Tulum in our blog post here!

Cenote Dos Ojos

📍Cenote Jaguar Rd, Quintana Roo, Mexico
Cost: 100 pesos|$5 USD

The formation of the caves hanging above with the crystal clear blue water will make your followers believe that you’re a real wanderluster! The Cenote Dos Ojos is one of the largest underwater cave systems and a great way to spend an afternoon diving and exploring nature underwater. Don’t forget to pack your GoPro!


Tulum Ruins

📍Carretera Federal, Cancun – Chetumal Km 230, 307, 77780 Tulum, Q.R., Mexico
Cost: 600 pesos | $30 USD

The Tulum Ruins is one of the most iconic landmarks in the Yucatan Peninsula and is one attraction that you don’t want to miss! Not only is it a very well preserved ancient mayan city, but it’s literally cliffside next to a beautiful beach making it one of a kind!

Read more about the Tulum Ruins in our blog post here!

Tulum Jungle Gym

📍Carretera Tulum-Boca Paila Km. 7.5, Tulum Beach, 77766 Tulum, Q.R., Mexico
Instagram: @tulumjunglegym

Channel your inner Fred Flintstone and get buff at the Tulum Jungle Gym on the beach!💪🏼 With equipment made entirely out of natural materials like wood and stone, it’s seriously unique! It deff would motivate us to get a workout in!

photo source

A couple other Instagram-worthy spots if you’re willing to take a road trip from Tulum!

Chichén Itzá

📍Yucatan, Mexico (Chichén Itzá should pop up as a destination in your GPS)
Cost: 254 pesos |$13-14 USD

More than likely you’ve seen this on the ‘gram more than a few times! It’s definitely one of the most epic things we’ve seen in person, and the photo doesn’t even do it justice! It’s recently been named one of the New Seven Wonders of the World and if you can get there, it’s totally worth it! #travelgoals

🌟Tip: Go early to avoid the crowds, and don’t go on Sundays because it’s free for Mexican citizens and gets really packed!

Read more about Chichén Itzá in our blog post here!

Coba Ruins

📍Carretera Federal Tulum 307, 77793 Cobá, Q.R., Mexico
Cost: 70 pesos |$3-4 USD

The Coba Ruins are the only ruins in the Yucatan Peninsula that you can still climb today! Get a goals worthy shot of the ruins behind you or if you’re daring, climb to the top for the panoramic views of the Mayan Jungle!😍 This ruin doesn’t see as many visitors as the Tulum Ruins or Chichén Itzá, so it’s much easier to get a good pic!

Read more about the Coba Ruins in our blog post here!

Cenote Ik Kil

📍Yucatan, Mexico (about 5mins from Chichén Itzá, the address should pop up if you put it in your maps)

This cenote is about 5mins from Chichén Itzá and brings in a ton of natural sunlight form the large opening. The vines that hang down gives really adds to the beauty! Take a pic from the platform or if you can build some courage, get a friend to get a pic of you jumping into this 85ft deep cenote!


Cenote Suytun

📍Carretera Ticuch Km 8 s/n, 97780 Valladolid, Yuc., Mexico
Cost: 70 pesos|$3-4 USD

This mystic cenote is probably the most photogenic of them all! It’s inside of a huge cave and there’s only a small beam of light that shines in from the top, making for an epic photo op! We didn’t get to make it there during our trip, but we’re looking forward to it the next time we’re in the Yucatan!


Tulum is very picturesque, making it so hard to choose which spots need to make it on your list during your trip! Whether your Instagram style is a wanderlust travel feed or if you’re going for the boho-meets-chic fashionista, you can truly have the best of both worlds here in Tulum, Mexico! And if you’re up for a challenge try to hit as many Instagrammable spots as you can, and don’t forget to hashtag #trippingwithmybff to share your photos with us!

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**Check out our Ultimate Girls’ Guide to Tulum in our blog post here!

5 Replies to “The Best Instagram Spots in Tulum!”

  1. This was so helpful. I am planning to go here as one of the destinations for my honeymoon trip since we’ll be stopping in several spots over Mexico. Gracias chicas!

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